Our Story
For those who wish to Master the Art of Storytelling
Emotion is at the heart of every story, yet many directors miss the mark by expecting it to simply show up on set. True emotional storytelling doesn’t just happen; it must be guided to surface by being prompted and nurtured within an environment that feels open and safe for expression.
Unravel invites filmmakers, photographers, and creatives to explore a way of directing that brings out emotion in every scene—moments that stay with people long after they’re seen. Co-created by Alejandra Vidal and Jay Worsley , with combined decades of experience, this course reveals the tools, prompts, and techniques that create an environment where emotion can surface and thrive.
From pre-production insights to real, on-set examples, Unravel is an immersive guide to directing for emotion, giving you everything you need to evoke powerful responses in every frame.
YOUR MENTORS
Meet the Instructor
ALEJANDRA VIDAL
Ale Vidal is a director and storyteller with an intuitive ability to unearth beauty and intimacy. She believes that our deepest connections are made when a moment is not just seen, but felt. Igniting an emotional response in its viewers, her work aims to awaken all of the senses through the delicate use of light, narrative, and sound. Ale’s ethereal and distinctive aesthetic has served clients globally, ranging from internationally recognized brands to freelance artists and designers.
Meet the Instructor
Jay Worsley
Jay is an Emmy Award-winning filmmaker whose journey weaves together the art of storytelling and the craft of emotion. With a career that spans writing and directing feature films, collaborating with global brands like Amazon, Petsmart, Nike, BBC, and Four Seasons, and hosting workshops on filmmaking and storytelling, Jay has honed in on the ability to connect deeply through the lens. His work reflects a passion for uncovering the human experience, blending cinematic beauty with intentionality.
